Jason Bartholme’s SEO Blog

Today, one of the most popular social bookmarking sites, Delicious, got a long-awaited redesign. Besides a clean look and feel, long yearned for features have been added.

The first page looks very nice. The blue is a bit softer than the original giving the page a fresher, dare I say, Web 2.0 look. The tags associated to the listings are arranged below the number of saves to the item and when you mouseover the word “Tags” is displayed on the right column. Same goes for when you mouseover the save count, it displays “people” on the right. I would assume this would benefit people who are new to social bookmarking and are curious as to what those elements are.

A new stat on the home page appears for the number of saves in the last minute. It seems to hover around 200 saves on average. The quick math gives Delicious a count of 288,000 saves per day.

According to the Popular Addons page, it seems that they took removed the “recent saves” count next to each listing. As a person who dabbles in social media optimization, I liked seeing the count, but it was not a critical feature.

Delicious has added a support forum. Delicious team members are active in the forum answering user’s questions and responding to the wide range of opinions on the new site.

A great new feature is when you save an item, a bit of AJAX opens the form around the item, and you can save the item without reloading the page.

I really enjoy the “top 10″ stat on the right of any item when you click on the number of saves on my post 11 Powerful Firefox 3 Add-ons That Can Replace Standalone Applications, you can see the number of times a particular tag was associated to the post.

Blue is the new red. The number of times an item is saved the background of the count is darker blue in relation to the number of saves. Before, it was red and was sometime difficult to read the number when the post had a massive amount of saves.

Also, if any has the original URL saved in their bookmarks of del.icio.us, you will now see that it redirects to www.delicious.com.

All and all, I like the new design and functionality. The team did a good job making it look clean while maintaining the minimalist look Delicious is known for. I especially enjoy the “top 10″ stats.

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